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VeraBank Welcomes Preston Bradham as Senior Vice President, Head of AI

Henderson, TX – July 22, 2026 – VeraBank is proud to announce the addition of Preston Bradham, Senior Vice President and Head of AI. Preston is a leader who brings a strategic perspective to the bank’s commitment of delivering better experiences and smarter solutions for its customers while incorporating practical ways to support employees in their work.

Bradham joins VeraBank with a powerful combination of deep analytical expertise and real-world leadership. With degrees in Applied Mathematics from Texas Tech University and Columbia University, and experience as Senior Manager at EY, he has a track record of leading large-scale technology and performing financial services transformation work across banking, lending, integration, delivery, and platform modernization by turning ideas into functional solutions. His sharp analytical mind and people-first approach make him a trusted addition to the VeraBank team.

In this role, Preston will lead VeraBank's AI strategy and adoption across the bank. “Our customers expect technology to help them bank more efficiently and Preston will lead the efforts in applying AI in practical ways to strengthen, not replace, the relationships and service they rely on,” stated Michael Purifoy, VeraBank Senior Executive Vice President – Chief Treasury & Digital Banking Officer. “Working alongside leadership and teams throughout the bank, he will help identify high value opportunities where AI can strengthen internal operations and improve customer experience.”

"Community banks have a real opportunity to move with focus by continuing to implement AI in ways that support customers and employees alike. This role isn't just about technology, it's about strengthening VeraBank for the future," stated Brad Tidwell, VeraBank Chief Executive Officer. “Under Preston’s leadership, our teams will have more capacity to evolve while staying grounded in the values and community focus that have always come first. Adding this kind of leadership reflects our commitment to doing the right thing, working hard, and staying focused on the people and communities we serve.”

About VeraBank
VeraBank is a privately owned community bank that serves 20 counties in East, Central and Southeast Texas with 550+ employees, a network of 42 conveniently located branches, $4.5 billion in assets, and trust assets under management of approximately $1.7 billion. Since 1930, VeraBank has remained committed to genuine banking, providing excellent personal service with the latest in banking technology. Visit us online at verabank.com. Member FDIC.

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