Michael Purifoy
Senior Vice President
Head of Business Banking
Business Banking Specialists
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Michael Purifoy
903-657-8525
Michael Purifoy joined VeraBank in 2014 as head of the business banking department. He brought a decade of banking/treasury management experience to his position. He manages the growth and security of all of VeraBank treasury product solutions. Michael serves with many community services and currently serves as Chairman of the Board for DORS Community Services in Longview.
Erica Archer
Vice President
Treasury Management Officer
903-657-8525
In banking since 1997, Erica brings a wealth of knowledge to our customers. Her previous positions within the bank include Senior Retail Operations Officer, Branch Manager, Relationship Banker, and now Treasury Management Officer. Erica has served in the community on many levels as well, including Junior Achievement volunteer and board member.
Matt Trevino
Assistant Vice President
Treasury Operations Manager
903-657-8525
Matt Trevino joined VeraBank in 2007. Before moving to the Treasury Management department in 2012, he held several positions, including Teller, New Account Representative, and Loan Assistant. He studied Business Management at the University of Texas at Tyler and is an Alumni of Tyler Junior College. Matt truly enjoys helping commercial businesses along their financial journey. When not working, you’ll find him fishing, enjoying the outdoors, and spending time with his family.
Katie Smith
Assistant Vice President
Treasury Management Officer
903-657-8525
Katie started with VeraBank in 2018 as a Treasury Management Officer. She brought 10 years of banking experience with her, including a previous position as Branch Manager. She studied Business at The University of Texas at Tyler and received her bachelor’s degree in Business Management. Katie enjoys community work and is a part of the East Texas Professionals Network and Tyler Young Professionals Network.
Robin Williams
Treasury Management Officer
903-657-8525
Robin has nearly 10 years of banking experience. She's worked in many different areas of the bank, including operations, loans, and currently, the business banking sales department. A Central Texas native, she truly enjoys helping businesses within the community excel in all financial aspects. When not working or volunteering, she enjoys spending time with her family (pups included), cooking, kayaking or photographing the sunset.
Joe Gonzalez
Vice President
Business Development Officer
903-657-8525
Joe brings with him more than 22 years of banking and new business development experience to VeraBank. He received his bachelor’s degree in political science from St. Edward’s University in Austin. Joe is very involved in the community, serving on many boards throughout his career.
