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Erin Hassell
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Donna Day Joins VeraBank as Executive Vice President, Regional President for Travis County

Austin, TX – VeraBank is excited to announce that Donna Day has joined the bank’s senior leadership team as Executive Vice President and Regional President for Travis County. Based out of the branch located at 1111 W. 6th St, Building B, Suite 200 in Austin, Donna brings over three decades of impressive banking and leadership experience to her new role.

Donna’s career has been defined by a dedication to community-focused service, strategic growth initiatives, and a passion for building exceptional teams. She has a strong track record of expanding market presence, cultivating long-term client relationships, and leading high-performing banking operations across the Central Texas region.

“We are thrilled to welcome Donna to VeraBank,” said Brad Tidwell, VeraBank CEO. “Her incredible breadth of experience in commercial banking, leadership, and community engagement makes her the ideal leader for this region. Donna’s skillset and deep understanding of the Austin market will be critical as we continue to enhance our footprint in Travis County.”

“Donna’s leadership and proven ability to build meaningful relationships will make an immediate impact in our Travis County market,” said Paul Gerling, Sr. Executive Vice President, Chief Banking Officer & Regional Chairman - Central Texas Region at VeraBank. “She understands the unique needs of this community and has the expertise and drive to push our local banking operations to new heights. We could not be more excited to have her on our team.”

Donna will oversee VeraBank’s commercial banking team in Travis County, working to expand client relationships and drive strategic growth across loans, deposits, treasury services, and other key banking services. She plans to further strengthen VeraBank in the Austin community while growing its client base and recruiting additional talent to reinforce the area’s thriving team.

“I’m truly excited to join the VeraBank team and be part of a culture that values relationships, integrity and community impact,” said Donna. “The opportunity to focus my energy on building meaningful connections in Austin – alongside a team that shares my passion for customer experience—is exactly where I want to be.”

Donna is an active member of the community serving on the board of Austin Habitat for Humanity, as a trustee for the Better Business Bureau Foundation and is a member of the Austin Mid City C12 CEO forum. She has previously contributed to organizations such as the Boys and Girls Clubs of America, SafePlace, and BEAM, and was part of a task force supporting female founders in Austin.

Outside of work, Donna enjoys spending time with her husband Ken and their three grown children Tanner, Dylan and Jessica, all of whom live in the Austin area. Whether riding her Peloton, hiking/walking Lakeway’s trails with her dog Louie, or exploring National Parks and beaches with her husband, Donna brings the same enthusiasm to life that she brings to her career.

About VeraBank
VeraBank is a privately owned community bank that serves 20 counties in East, Central and Southeast Texas with 550+ employees, a network of 41 conveniently located branches, $4.3 billion in assets, and trust assets under management of approximately $1.4 billion. Since 1930, VeraBank has remained committed to genuine banking, providing excellent personal service with the latest in banking technology. Visit us online at verabank.com. Member FDIC.

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Vera Bank

Routing #111903151

NMLS #729766

VeraBank
201 W. Main St.
Henderson, TX 75652
877-566-2621

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